06/30/2010, by Eric MacIver
Originally written: 6/30/2011.
After six years of building the Indie Rentals brand, we have officially changed the name of the company you have come to know, to Division Camera. As a company, we have grown into a position where we serve the needs of a large variety of Indie, Corporate and Studio productions. We have also added a massive increase in Digital Cinema cameras, lenses and support technology.
For those reasons, we have chosen a name that better describes our focus - to bring your Digital Vision to life.
We have not forgotten our roots. In fact, we have plans to support independent production now, more than ever. In the coming year, we will roll out special rental programs and incentives to help independent productions realize their creative goals, and indierentals.com will re-launch as the first-stop for independent productions across the country. We will release further details on these plans as they become finalized.
For now, please stop by and see the new Division Camera in the middle of Hollywood. Have a cup of coffee and a snack, or schedule a time to chat with one of our rental agents about our new line of Alexa, Epic, Sony Cinealta F3 and 3D camera systems.
We have the equipment you need, like Angenieux, Cooke, Arri Alura and Zeiss lenses. Codex, Cinedeck and AJA recorders. We have enhanced our 24/7 support to allow direct connection to two different on-call employees, or the option to call the owner directly any time day or night if there are any problems with our equipment. However, our enhanced quality control processes and additional staff will limit the number of times those calls ever need to be made.
We look forward to continuing to improve the service and equipment we provide to our customers that have been with us for so long. If there’s anything we can do to help you, please let us know, and ask for the owner if you’re ever unsatisfied with the service you receive.
Thank you for all of your support,
The Division Camera Staff